Rapid development, creation and launch for next level automotive car care brand whose ambition is to reinvent the sector with a new customer centric model.
Starting Up Success Story
Simplicity Car Care
The Challenge
How Do You Disrupt the Entrenched Car Care Sector?
The car care sector is a crowded and often cut-throat marketplace with many old school operations that are less than client-centric. The entrepreneurs behind a new kind of car care centre wanted a brand that was “the silicon valley of the car care business.” It had to be sophisticated, confident and energetic. Most of all, it had to be simple so customers could get the help they needed quickly and easily.
