
Leading Edge Brand Plan
How Will You Survive and Thrive in the New Reality?
Invest in a Customized Plan To Create Growth Now and for the Future
In these unprecedented times, it’s wise to be cautious. But it’s dangerous to not look for opportunities. For those companies and organizations who believe their brands have a future beyond the current crisis, now is the time to discover how seeing your brand as a community is transformative.
With our help, you’ll solidify your positioning and your purpose, and craft stories that captivate your brand community, keeping them loyal – and encouraging them to invite others to join.
Once you evolve your thinking about what your brand really is, you’ll have the confidence and clarity to invest wisely. And know this: brands that invest in hard times benefit disproportionately, post-recession, than those that have retreated. So, you need a plan.
Reach Out Today
Your Plan for Success
Let’s Build Your Plan for Sustainable Growth
Your Leading Edge Brand Plan™, is a high value asset, customized to leverage your brand’s strengths with essential deliverables that will create growth now and for the future.

- Brand Breakthrough Experience™ Workshop
- State of Your Brand Review
- Brand Positioning and Communication Strategy
- Brand Character Development
- Brand Community Narrative and Journey
- Target Market Personas
- Essential Creative Concepts
- Content & Media Strategy
- Go-to-Market Budget and Timelines
Key Deliverables that Inspire Confidence and Create Results

See your brand as a living community that you can transform into a self-sustaining reality.

Confidence & Clarity
Solidify your brand position and leverage your strengths so you can invest wisely.

Discover your brand’s ability to disrupt the market and dominate your space.

Embrace the potential you have to grow with a plan focused on measurable results.
Planning Takes Time and Collaboration
Over a period of 8 to 10 weeks, we work closely with your team to help you see the potential your brand has to disrupt the marketplace. And we map out the essential creative concepts and media strategy to grow your business by growing your brand community.

Clients We’ve Served
At Blade, we’ve created and re-created brands in a surprising range of industries because we know the universal applicability of brand community thinking: Grow the community. Grow the business.
After meeting Blade, we were thoroughly impressed and they’ve delivered cool, progressive work … and the results, especially with sales, have been fantastic.
Blade has been a strong partner in updating and redefining our brand providing a full range of branding and advertising services that have helped our business.
Blade strategic insights, their creative work, and their ongoing advice and insights have been awesome, right from the get-go. And they’re great to work with.
We’ve worked with Blade for a few years and found their strategic and creative work to be excellent. And the Blade team has been consistently committed to helping grow our business.
Blade’s honest and unique approach instantly gave us the confidence we had chosen the right agency, and we never looked back. We launched with confidence and have been growing consistently.












